Bravo Brands, the specialist in home and lifestyle comfort products, is opening a new brand experience centre and headquarters in Kramerville, Johannesburg.

This is the company’s second brand experience centre, and integrates its full stable of brands including Alpine, Edblo, Gommagomma, Grafton Everest, King Koil, La-Z-Boy, Nouwens, Sealy and Slumberland into one holistic experience for the consumer. Situated in the heart of Johannesburg’s design district, this new location is easily accessible and conveniently located close to Sandton, the business hub of the city to meet consumers where they are.

“Driven by unprecedented change in retail, shopping behaviour and consumer expectations accelerated by the impact of the pandemic, it is imperative that we create a valuable shopping experience for our customers,” says Dave Govender, CEO of Bravo Brands.