Comfort woven into every inch
Proposition
Bravo Brands is the African leader in home and lifestyle comfort with more than 121 years of craftsmanship and heritage to its name.
Our business has evolved from a furniture manufacturer to a house of exquisitely crafted branded home comfort products, with nine of South Africa’s much-loved brands under one roof. Our Sleep Division is made up of Sealy, Slumberland, Edblo, and King Koil. The Lounge Division contains trusted household names such as Alpine, La-Z-Boy, Grafton Everest, and Gommagomma. While Nouwens makes up our Flooring Division.
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Bravo Brands' Story
With over 100 years of craftsmanship and comfort to our name, the Bravo Brands purpose remains clear: to enable our business, brands, shareholders and the communities in which we live and work to prosper.
We are a house of brands trusted by South Africans for quality, durability, and comfort. Alpine, Edblo, Gommagomma, Grafton Everest, King Koil, La-Z-Boy, Nouwens, Sealy, and Slumberland – each has its own tale to tell. Bravo Brands is not the work of one brand alone but is the result of many minds and hands working together, humbly woven into a true South African success story.
One Bravo, many brands, prospering people. That’s Bravo Brands.
Latest Media
Spear REIT to spend R74m redeveloping Blackheath Park for its main tenant
Spear to spend R74m redeveloping Blackheath Park for its main tenant Transactions within the Cape Town industrial property sector are certainly demonstrating that the market
New Bravo Brands Experience Centre launches in Joburg
New Bravo Brands Experience Centre launches in Joburg Bravo Brands, the specialist in home and lifestyle comfort products, is opening a new brand experience centre
A day of glitz and glamour: Our favourite looks from the Aon International Polo
Lovers of fine things and sports enthusiasts had a field day at the Aon International Polo held in association with Bravo Brands at the Inanda
Bravo Brands’ Nouwens Carpets celebrate a new weaving era in Harrismith
Bravo Brands’ Nouwens Carpets celebrate a new weaving era in Harrismith Dave Govender, CEO of Bravo Brands The newly created Bravo Flooring division sets local
Bravo Brands acquires Nouwens Carpets to sharpen home comfort offerings
Bravo Group Becomes Bravo Brands As It Unveils New Logo And Corporate Identity Bravo Brands, South Africa’s leading home and lifestyle comfort house, has announced
Ads are here to stay and surprisingly, they’re more impactful on the big screen
Bravo Brands believes advertising at the cinema leaves a longer impression.
Experiencing TV commercials over the years has changed. People can’t stand them now. Before, you would get excited about possibly seeing or hearing your favourite jingle or the iconic adverts on TV that would take you home or unlock a favourite memory, from the comfort of your couch.
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